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    <title>ChannelATC · Insights</title>
    <link>https://channelatc.com/insights</link>
    <description>Fractional channel management for ISVs growing partner programs across the mid-market ERP ecosystems: Acumatica, Sage, NetSuite, Dynamics, and SAP B1.</description>
    <language>en-us</language>
    <item>
      <title>Why Most ISV Partner Programs Stall (And It's Not the Partners)</title>
      <link>https://channelatc.com/insights/why-partner-programs-stall</link>
      <guid isPermaLink="true">https://channelatc.com/insights/why-partner-programs-stall</guid>
      <pubDate>Sat, 04 Jul 2026 17:31:34 GMT</pubDate>
      <description>Most ISV partner programs don't fail because they picked the wrong partners. They fail because nobody treats the channel like real infrastructure. Here's the pattern I keep seeing, and what to check before you blame your partner list.</description>
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